Retail Decisions (ReD), a world leader in card fraud prevention, payment processing and card issuing, predicts that UK online retail spend will peak today, reaching a massive GBP534 million and making it the busiest UK online shopping day ever. ReD forecasts that internet shopping will increase by as much as 16% on the same period last year, demonstrating consumers' renewed confidence in the economy.

- GBP1.4 Million Spent Online Today at 13:43 in Just one Minute

- The Busiest Minute for Online Retail Sales Saw a 61% Like-for-Like Increase on Last Year

- Between 13:00 and 14:00 Retail Sales Peaked at GBP33 Million, an Increase of 21%

- The Busiest Online Shopping Day Ever, is Forecasted to End on a High at GBP534M up 16%

The busiest online shopping hour was between 13:00 and 14:00, when retailers start heavily discounting and consumers looked to scoop a Christmas bargain during their lunch break, spending a combined total of GBP33 million online in this hour alone. According to ReD, a massive GBP1.4 million was spent at 13:43 making today the busiest online shopping minute ever.

Unfortunately, fraudsters are also likely to try and spend more online this Christmas. The average attempted fraudulent transaction, that ReD prevents, is tracking at GBP232, 83% more than the genuine shoppers' average of GBP127. Trends, generated by ReD's industry leading fraud prevention systems, show how fraudsters keep trying to find new ways of taking advantage of online retailers, especially during the busiest time of the year. Carl Clump, CEO of Retail Decisions, commented; "Looking at our data, the must-have products criminals have attempted to purchase fraudulently this Christmas are the Toshiba Satellite Laptop L450D, the Sony Play Station Slim and Netbooks. Typically, fraudsters favour the very latest high-value, electronic goods as they tend to have a good resale value on the black market."

ReD has identified that the top ten most fraudulent delivery addresses are all in and around London. IG, SE and E postcodes come out top with Barking, Plaistow, Thamesmead and Canning Town accounting for 5% of the UK online fraud attempts prevented by ReD. Other high-risk areas include Barnet, Walthamstow, Peckham, Milton Keynes, Hatfield and Southend-on-Sea. David Smith, Director of Operations, at IMRG commented, "With more and more consumers taking advantage of the convenience and price savings available online, it is no surprise that today will see the highest sales ever online in a single day. As shoppers go online to bag the Christmas bargains our latest research discovered that nearly three quarters of internet shoppers will be doing half or more of their total Christmas shopping online."

Top Ten Must-Have Christmas Gifts

1) Nintendo Wii Black
2) Wii Fit Plus & Balance Board
3) LCD TV (Samsung)
4) Toshiba Satellite Laptop L450D
5) Babyliss for men easy cut clippers
6) Panasonic Digital Camera DMC Range
7) Nintendo Wii (Standard edition)
8) Phillips Shaver HS 8460
9) Micro Scooter
10) Apple IPOD Touch

Top Ten Most Fraud Prone Christmas Gifts

1. Toshiba Satellite Laptop L450D
2. Sony Playstation Slim
3. Netbooks
4. Samsung LCD TV
5. Sony Ericsson W395 Black
6. Apple MacBook Pro
7. Canon Digital SLR
8. Nokia 5530 Black
9. HP Laptop DV6
10. Nintendo Wii Black

Notes for editors:
About ReD

Retail Decisions (ReD) is a world leader in card fraud prevention, payment processing and card issuing. A specialist supplier to the payments industry worldwide, ReD has over 20 years experience in the fraud prevention market. Its blue-chip international clients come from the global telecommunications, retail, travel, petroleum, banking and the broader e-commerce sectors. They include, Air China, Bloomingdale's, Boots, Coles, Comet, Esso, Fedex, FNB, Jet, John Lewis, Louis Vuitton, Macy's, Preem, Sears, Shell, Shoprite, Target, Tesco, Texaco, Travelocity, T-Mobile, Wal-Mart, and Virgin Mobile.

The company has offices in Australia, China, Germany, South Africa, United Kingdom, and United States, with representation in India, Korea, Japan, and South America. More information about ReD please visit:

Contacts: Carl Clump, CEO, Retail Decisions Ltd, Tel : +44(0)1483-728700, Email : This email address is being protected from spambots. You need JavaScript enabled to view it.; Angela Yore, PR Office, SkyParlour Limited, Mobile : +44(0)7738-822956, Office: +44(0)1625-525-441, Email : This email address is being protected from spambots. You need JavaScript enabled to view it.
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